New technologies and altered consumer behavior require a new blueprint for success in the retail industry. The internet has made retailing much more transparent and companies are competing to deliver customer experience and to provide products that fulfil individual needs. Understanding that technology is the driving force behind change in the retail industry is vital. Consumer analytics, smart retail stores, Artificial Intelligence and digital payment methods will alter the retail sector significantly.

Trends & Challenges

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Personal recognition will help to tailor offerings to individual needs

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Digital wallets challenge traditional payment methods

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Consumer analytics and AI predict consumer behavior and impact business decisions

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Smart retail stores will enhance customer experience

Success Story

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Identification of market trends and drivers for RFID in retail in the EMEA region

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Determination of market size and development potential

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Identification and analysis of system integrators