Most ABM platforms only help teams reach the 3% of buyers already in-market. RevvedUp was built to engage the other 97%. Using AI agents to conduct deep, customised account and prospect research across hundreds or thousands of accounts in minutes, RevvedUp generates highly relevant content and campaign assets that match each buyer's stage, role, and context – then distributes them across email, LinkedIn, direct mail, and retargeting without adding to the workload. The result is enterprise-grade ABM at SMB pricing, saving revenue teams one to two days per week while consistently building pipeline across the full total addressable market.
RevvedUp was co-founded in 2024 by Mark Walker (CEO) and Mitch Nick (CTO) in London, United Kingdom. Walker brings 17 years of commercial leadership experience from scaleups including Eventbrite, Attest, Pion, and Native. Nick began his career implementing CRM programmes at Deloitte before building and launching products for over a dozen businesses. In September 2024, RevvedUp raised £850,000 in pre-seed funding led by Salica Investments, with participation from Tanzanite Capital and angel investors. The company operates as an AI-native SaaS platform primarily serving B2B SaaS and technology revenue teams.
RevvedUp's platform is built around three interconnected capabilities. Revveal is the platform's agentic AI research assistant, executing deep, customised account and prospect research using 16 fine-tuned playbooks covering company financials, hiring signals, industry trends, stakeholder mapping, and buying intent signals. Research that would take a human a full day per account is completed across hundreds or thousands of accounts in minutes. Content generation uses those account insights to autonomously create highly personalised outreach content – emails, LinkedIn messages, direct mail copy, and landing page content – all tailored to the specific role, challenges, and stage of each prospect. Multi-channel campaign execution distributes this content across email, LinkedIn, direct mail and gifting, display retargeting, and CRM workflows, with native integrations into existing GTM tech stacks. The platform also includes an AI Sales Engine for interactive buyer experiences and inbound lead nurturing, and a managed service option for teams who prefer full-service execution.
RevvedUp is used by B2B SaaS marketing and sales leaders who need to scale ABM beyond the small number of actively in-market accounts that traditional programmes address. One client reported saving several hours per week on prospect research and copywriting while booking meetings with enterprise consumer brands that had previously been unresponsive to outreach. The platform is particularly suited to revenue teams with limited headcount who need to cover a large total addressable market without sacrificing message quality or brand integrity.
RevvedUp is backed by Salica Investments and Tanzanite Capital. The platform integrates with Salesforce, HubSpot, and other CRM and marketing automation tools, as well as LinkedIn and email distribution platforms. Since launching in early 2024, RevvedUp has secured clients across B2B SaaS and technology sectors and continues to expand its integration ecosystem.
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